Beauty & Culture Meets Pop-Culture Commerce: KPEX (Korean Pop Culture Expo) is coming to NYC in May 2027, with K-music, K-dramas, K-games, K-food and K-beauty all under one roof. Beauty Retail & Brands: Louis Vuitton’s La Beauté celebrates its first anniversary with a new collaboration featuring Pat McGrath, bringing runway-inspired makeup into everyday wear. Skincare How-To: Rakhi makeup gets a practical refresh—light base, sunscreen-first, blush for freshness, and choosing either statement eyes or lips. Underarm Brightening: Dermatologist-backed tips and product picks target dark armpits, focusing on friction, irritation, and pigment. Hair Care Innovation: Kérastase launches a one-pump overnight serum for ageing hair, aiming to simplify nighttime routines. Meta & Youth Safety (Beauty Filter Limits): A landmark Meta settlement forces new controls on Instagram and Facebook for under-18s, including time limits, school/night restrictions, and limits on beauty filters and visible like counts—plus whistleblower criticism that protections may not go far enough. Quick Consumer Reality Check: Disney’s Champion X NFL collection likely won’t be restocked once “almost gone” items sell through.