Portuguese Brand Vcura Expands Globally with Clinically Inspired Wellness Innovation

From clinical foundations in Portugal to a global Indiegogo launch, Vcura translates light-based experience into consumer wellness innovation.

NEW YORK, NY, UNITED STATES, January 7, 2026 /EINPresswire.com/ -- Vcura, a European brand rooted in clinical aesthetics and light-based wellness innovation, continues its international expansion with an ecosystem that connects professional experience, education, and consumer-focused technology. From its origins in clinical practice to the development of the Vcura Luma Therapy Mask, the company’s journey reflects a deliberate approach to innovation shaped by real-world application rather than trends.

A Founder’s Story That Sparked a Broader Vision
The origins of Vcura are closely tied to a personal experience shared by its co-founder and CEO, Mr. Mario Ferreira.

“It all started with a personal challenge,” Ferreira explains. “After the isolation period of the pandemic, I faced a reality many people experienced—weight gain, reduced energy, and a noticeable loss of vitality. What initially appeared to be an aesthetic issue became a deeper motivation to search for meaningful, sustainable solutions.”

Rather than pursuing short-term approaches, Ferreira began exploring technologies aligned with the body’s natural processes and long-term well-being, laying the foundation for what would later become Vcura.

Where Science Met Real Need
That exploration evolved through collaboration with Mr. Franco Percini, Vcura’s co-founder, who is based in Denmark and brings professional experience from the medical industry. Percini introduced Ferreira to soft laser technology, a form of low-level light-based application widely explored in clinical environments but largely unfamiliar to the general public.

“This was the moment where personal need met scientific understanding,” Ferreira says. “It changed how I perceived light—not simply as illumination, but as a form of energy capable of interacting with biological systems.”

This collaboration led to concrete action. In December 2024, Ferreira and Percini established the first Vcura Clinic in Faro, Portugal, creating a professional environment where light-based methodologies could be applied, observed, and refined responsibly. The Faro clinic marked the formal beginning of Vcura as an organization, transforming a personal challenge into a structured clinical and business venture.

Through continued study and application, the team focused on two core principles commonly discussed in light-based approaches: biostimulation, often associated with supporting cellular energy, and photomodulation, explored for its interaction with biological tissue in non-invasive applications. What stood out was the non-aggressive nature of these approaches and their compatibility with structured wellness programs.

From Clinical Experience to Brand Foundation
Vcura was founded on the belief that effective beauty and wellness solutions must be grounded in experience, responsibility, and scientific understanding. Rather than positioning itself purely as a product-driven company, Vcura developed as a practice-led brand, allowing insights from professional environments and client interaction to shape its philosophy, protocols, and long-term direction.

Building Clinical Infrastructure: Vcura Clinic Portimão
As the brand evolved, Vcura expanded beyond its initial clinic. The company confirms that its second clinical location, Vcura Clinic Portimão, was established in August 2025 and is scheduled to open to clients in early 2026 in Portimão, Portugal.

The clinic will operate under the leadership of Mr. Leon du Plessis, a long-standing collaborator who has worked closely with the Vcura team for over a year. Du Plessis was actively involved during the development phase of the Vcura Luma Therapy Mask, contributing hands-on insight drawn from clinical environments and client-facing experience.

“The clinic represents more than a physical space,” a Vcura spokesperson noted. “It is a center for refinement, education, and the continued development of our methodologies.”

A Platform for Education and International Cooperation
Alongside its clinical expansion, Vcura is actively exploring international cooperation opportunities with partners, investors, and institutions interested in introducing Vcura programs in new markets. Rather than rapid franchising, the company is focused on structured collaboration models that prioritize quality, alignment, and long-term responsibility.

To support this approach, Vcura has partnered with certified educational institutions to enable the training and certification of therapists, ensuring consistency and professional standards across regions.

“Our growth strategy is based on education and collaboration,” the company stated. “Every partnership must align with our values and protocols before expansion.”

A Multidisciplinary, Individualized Wellness Approach
Within its clinical framework, Vcura has developed individualized wellness programs, including structured approaches related to weight-management support. These programs are designed individually and developed within a multidisciplinary structure, involving qualified professionals such as nutrition specialists, personal trainers, psychological support professionals, and medical doctors.

All programs follow internal protocols developed by Vcura, ensuring coordinated oversight and alignment among professionals. This integrated approach reflects the company’s philosophy of addressing well-being holistically rather than through isolated interventions.

Translating Clinical Insight into Consumer Innovation
Years of experience with light-based technologies and structured wellness programs inspired the development of the Vcura Luma Therapy Mask. While the mask is designed strictly as a consumer wellness and skincare device, its design reflects professional insight accumulated through clinical environments.

To introduce the product to a global audience, Vcura has chosen Indiegogo as its initial launch platform. This approach allows the company to engage early supporters, gather market feedback, and build direct relationships with users prior to broader distribution.

“The Luma Therapy Mask is not a medical device,” the company emphasized. “It is a consumer product shaped by clinical experience and translated responsibly for home use.”

Looking Ahead
As Vcura prepares for the opening of its Portimão clinic and continues discussions with international partners, the company remains focused on sustainable growth, education, and transparency.

“Our journey is ongoing,” Ferreira concludes. “What began as a personal challenge has evolved into a platform for collaboration, learning, and responsible innovation.”

Franco Percini
VANTAGEM CASTICA UNIPESSOAL LDA
info@vcura.pt
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Vcura Luma Therapy Mask | Clinically Inspired Light-Based Wellness Innovation

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